Most businesses are ignoring the best source of data and feedback.
(Make sure your business/ brand capitalises on this idea ASAP)
Would you believe me if I told you that you've access to an absolute goldmine that you're failing to recognize?
This goldmine is your customer database.
We are living in a world, where most of us are too busy to go out of our way to do something.
We would rather watch one more episode on our favourite OTT platform, than read a book, right?
In this world of too little time, and too many things to do, you need to put the effort and make your customer work for you.
Wondering how would that happen?
It's a lot easier than you think, actually.
Just ASK them.
Ask them for feedback.
Ask them for what else do they want/ expect from your brand/ business.
Ask them for referrals.
People have too much to share, but nobody wants to connect with an email address/ customer care/ a WhatsApp bot to share their ideas/ feedback.
In such a scenario, imagine how would you feel (as a customer), if someone was to call you, ask you for your experience with a particular brand, ask you for feedback, ideas, and your honest opinion.
You think this is just a waste of your time/ resources? I challenge you to apply this in your business.
Connect with 100 random customers/ leads from your database and see what happens.
For the right brand, and with the right customer, you will be surprised with the results of this experiment.
People respect people when they feel respected.
In the world where every tap/ swipe is a possible (involuntary) invitation to another ad, a genuine phone call asking for feedback and ideas can elevate your brand to a new stratosphere, in the minds of your customer.
Also, your competition can steal your leads, your customers, your business from you, but they will never be able to steal how your customer feels about your brand.
Share your thoughts in the comments and let's continue this conversation. Do share your experience with brands who have connected with you asking for your feedback, and what kind of an impression that leave in your mind? Are you planning to implement this idea in your business?
Keep Going Keep Growing 🚀
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Share this with them, help them and earn your blessings.
P.S: Image made on Meta AI using the prompt, “imagine a lady entrepreneur from an Indian city talking on a phone call with a client”